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MEASUREMENT & EVALUATION: Standards, Frameworks and Resources

Interviews, articles and other resources are available here.

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Research Report 2019: Measurement and ROI for Internal Communication,

CIPR Inside, in partnership with the Institute of Internal Communication.  

Executive report available here
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A Delphi study to identify standards for internal communication 

Click here
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Measurement  & Reporting:
A series of research-based tools developed by the Academic Society for Management & Communication

Click here
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Bacelona Principles 2.0 

Available here
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Measurement: Linking Internal to Business Results

ResearchBrief Series

Download here
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AMEC Integrated Evaluation Framework

Available here
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GCS Evaluation Framework

Available here
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Dictionary of Public Relations Measurement and Research, by Don Stacks and Shannon Bowen

Available here
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The Next Level Global Report

Measurement Resources from page 141. 

Available here
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EBOOK - Demonstrating the Value of Communication. Perspectives and advice on communication measurement & evaluation, by Jesper Andersen with contributions from ten authors. 2nd edition. Supported by AMEC.

Available here
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Guide: The PR Professionals's Definitive Guide to Measurement. AMEC, PRCA, ICCO

Available here
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CIPR Inside Communication Measurement Matrix

Available here
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